Sponsorship Case Studies

Sunderland AFC

As part of Sunderland AFC long-standing support of its African partnerships, the platform was extended as digital inventory for two sponsors to activate a geo-fenced UK-only campaign promoting Tanzania as a tourist destination to UK fans.

 
 

Manchester City

Manchester City activated their official recruitment partnership with Hays through the “Tell Us Your Next Move” competition and delivered over 8k+ qualified commercial leads, the best lead generating vehicle of the year for Hays.