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Cincinnati Bearcats + FanCompass

 

generating qualified ticket leads and creating sponsorship value through ongoing digital fan engagement activations across the portfolio of Bearcats Sport Properties.

 
 
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Challenge & Objective

The Bearcats needed a way to turn fan excitement into real results, driving revenue by capturing and converting ticket leads for their premier sports properties, while also activating sponsors digitally to generate high-quality fan leads for their top-tier partners.

 

PRE-CAMPAIGN SNAPSHOT

  • Lacked a solid digital engagement strategy to drive leads and entice sponsors
  • Needed a solution that could bridge engagement across all sports
  • No year-round fan engagment strategy
 
 
 

 Results & Impact

 
 

Strategy & Activation